A Facebook ads agency for local leads
As a Facebook ads agency, we run Facebook and Instagram ads for people nearby, judged by cost per lead.
Free ads call: your goals, budget and what to test first
- We reply within one business day (Mon to Sat)
- A call at a time you pick
- A written plan with every price
Request sent. We reply within one business day (Mon to Sat) to set up the call.
What you get
What our Facebook ads agency runs
Audience plan
Who to reach by area and interest, and who to leave out.
Creative for the feed
Images, short videos and copy made for each placement.
Pixel and Conversions API
Meta's tracking set up, so leads count, not only clicks.
Lead forms and offers
Instant forms or landing pages, checked for lead quality.
Weekly management
Budgets and ads checked weekly, tired creative replaced.
Cost per lead
What a monthly budget buys in leads
- Clicks a month
- 500
- Leads a month
- 30
- Cost per lead
- $67
$2,000 a month at $4 a click buys about 500 clicks. At 6% becoming leads, that is about 30 leads, $67 each.
Estimate. Typical ranges for local service businesses; your market, your offer and the landing page move these numbers.
How the work runs
Four steps for Meta ads, then a monthly report
- AssessYour current ads or market: customers, competitors, what a lead is worth.
- AlignAudiences, offers, budget and the cost per lead each campaign must hit.
- ExecuteTracking set up, creative made, campaigns launched and managed weekly.
- AnalyzeCost per lead by campaign and audience, with budget moved each month.
FAQ
Meta ads questions
What does Facebook ads management include?
Audience planning, ad creative, Meta Pixel and Conversions API setup, lead forms or landing pages, weekly changes to budgets and ads, and a monthly report on cost per lead.
Do Instagram ads work for local businesses?
They can, for businesses with something to show: food, rooms, projects, products, events. Instagram ads run from the same Meta account, so we test both and spend where leads cost less.
Is a Meta ads agency different from a Facebook ads agency?
No. Meta owns Facebook and Instagram and runs both from one ads platform, so the two names describe the same work.
Why do Meta ads need new creative so often?
People see the same ads again and again, and results tend to drop as an ad grows familiar. We watch for that weekly and rotate in new images, videos and copy.
Can we show ads only to people in our town?
Yes. Meta lets you target by location, down to a radius around an address. Some categories have limits on targeting, and we plan the campaigns around them.
Or talk first
Rather talk it through?
Book a call at a time that suits you, or call us. We reply within one business day (Mon to Sat).