What you get

What our email marketing agency sends

  • Automated flows

    Welcome, reminder and review emails that send themselves.

  • Email campaigns

    Offers, news and seasonal reminders, on a calendar.

  • Newsletter management

    A regular newsletter, written, designed and sent.

  • List building

    Sign-up forms on your site and in store, with permission.

  • Reporting

    Opens, clicks and the bookings or sales each email brought.

Your monthly report

What your emails bring in, month by month

An example monthly report

Report month
Opens
1,840
First month
Clicks
212
First month
Bookings
9
First month
Clicks by week
Opens
2,075
+13% on the month before
Clicks
254
+20% on the month before
Bookings
12
+33% on the month before
Clicks by week
Opens
2,290
+10% on the month before
Clicks
301
+19% on the month before
Bookings
15
+25% on the month before
Clicks by week

Month 1: opens 1,840, clicks 212, bookings 9. Month 2: opens 2,075, clicks 254, bookings 12. Month 3: opens 2,290, clicks 301, bookings 15.

How the work runs

Four steps for email marketing, then a monthly report

  1. AssessYour list, your email platform, what you send and how it performs.
  2. AlignThe flows to set up, the campaign calendar and the numbers to watch.
  3. ExecutePlatform and flows set up, then campaigns written, designed and sent.
  4. AnalyzeA monthly report on opens, clicks and bookings, and what to test next.

FAQ

Email marketing questions

What do email marketing services include?

Automated emails set up, campaigns planned and sent, your newsletter managed, your list grown, and a report on what each email brings in.

Which automated emails should we start with?

A welcome email, a reminder before bookings, a review request after a visit or job, and a win-back email for customers who haven't been back in a while.

How often should we send campaigns?

Often enough to be remembered, never so often that people unsubscribe. For most local businesses that is once or twice a month, plus seasonal campaigns.

Where does the list come from?

From your own customers and visitors, with permission: sign-up forms on the site, at checkout, in store and at events. We never buy lists.

What does an email marketing agency cost?

It depends on the scope. After the free review you get a written plan with every price, one-time or monthly.

Or talk first

Rather talk it through?

Book a call at a time that suits you, or call us. We reply within one business day (Mon to Sat).

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