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Barbershop marketing for walk-⁠ins

Barbershop marketing that keeps the walk-in line moving and regulars back on schedule.

Book a call+1 (401) 217-9770Mon to Sat, 8 AM to 8 PM ET

How we'd work for barbershops

Barbershop marketing, from the fade video to the chair

Business systems

Walk-ins and bookings share one line, and a regular past his usual three weeks gets a text.

Business solutions

Kings Road BarbersClient pipeline

6 open$164 in progress

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In line

3

  • Mid fadeNew

    T. Banks · Waterford

    Joined from Google

  • Beard trim, line-up

    D. Wright · Groton

    Joined online

    $25

  • Kids' cut

    J. Alvarez · Waterford

    Walk-in

    $22

In the chair

1

  • Skin fade

    M. Torres · New London

    With Kenji

    $35

Done

1

  • Fade and beard

    A. Okoro · Ledyard

    Paid at the chair

    $50

Due back

1

  • Taper, every 3 weeks

    R. Silva · Montville

    Last cut Oct 24

    $32

Booked

1

  • Hot towel shave

    C. Boyd · Norwich

    Sat 9:15 AM

    $40

Website

Walk-ins see the wait before they leave home and join the line from their phone, so nobody sits for an hour.

Web design
  • Barbers
  • Prices
  • Hours

Fades, beard trims and hot towel shaves

Join the line
  • Wait right now: 25 min
  • Book a set time
  • Kids' cuts on weekdays

Marketing

    • Before, grown out
    • Clippers, guard 1
    • The finished line

    @kingsroadbarbersLow taper in 30 seconds, chair 2

    Short videos of the cut, start to finish

    A fade in thirty seconds, filmed from the chair, is the post local guys share and the reason they ask for a barber by name.

    Social content creation

  • barbershop near me

    • Kings Road Barbers

      4.9(388)

      Open until 8 PM, New London

    • Fade Room

      4.6(143)

      Closes 7 PM, Groton

    • Bank Street Cuts

      4.4(91)

      Open now, New London

    In the map results with prices and hours

    Prices, hours and photos of the shop on Google answer the search for a barber nearby while someone is already in the car.

    Local SEO

The first 90 days

  1. Month 1

    Set up the Google profile with prices, the wait and photos of each barber's chair.

  2. Month 2

    Film two short videos a week at the chair and add online booking beside walk-ins.

  3. Month 3

    Text regulars once they pass their usual three weeks, and offer the quiet weekday chairs first.

Questions

What barbershops ask us

Should a barbershop take walk-ins or appointments?

Many shops do both: some chairs for bookings and one line for walk-ins, with the wait shown online.

Is a barber booking app enough, or does the shop need a website?

The app handles the booking. A simple site gives Google your prices, barbers and hours, and gives people a page to share.

How can a barbershop get reviews from walk-in clients?

A text after payment with a direct link, sent while the cut is fresh. A code by the mirror works for clients who skip the text.

More in beauty & personal careAll our services

What's different

Back-to-school fades and holiday line-ups

Regulars come every few weeks all year. Late August and December bring the rush.

Back to school, holidays

Next step

Two ways to start

Book a call about the business, or send a plan with the services you need. Either way, you hear back within one business day (Mon to Sat).

Prefer to talk now?+1 (401) 217-9770Mon to Sat, 8 AM to 8 PM ET

Book a call

A call at a time that suits you, booked on our own calendar.

You pick a time and get a confirmation by email

Pick a time

Send your plan

Pick the services you need and tell us about the business.

We reply within one business day (Mon to Sat)

Build your plan
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